Our process - How we work

When a series of predefined operations takes the place of thinking, it can lead to disastrous results. The productOps process is different. It is a series of guiding milestones designed to make sure our best thinking goes into every project and no time is wasted during implementation.


We work closely with our clients to understand their needs and goals, embedding ourselves in their every day operations to understand what makes their business tick. While it can be tempting to lump clients together by industry or size, doing so would be a disservice to them and to us. Your business has unique needs and what we treat each scenario individualy.

One of our most important jobs at the beginning of a project is to understand what business goals are driving the project. The more we know about your goals, the easier it is for us to distill them to a project strategy.

Included in this phase

  • In-depth questionnaires
  • Feasibility studies
  • Workshops
  • Subject Matter Expert Interviews


After discovery, we work with each client to articulate a crisp, unambiguous, objective threshold for success. If the goals are broad business imperatives, the strategy is a tight target that drives development. This is tremendously important because it builds trust. Nothing is hidden, everyone knows the target, and any subjective questions about how to proceed are evaluated against it.

Included in this phase

  • Strategy Map/Plan
  • Workshops
  • Pilots
  • Proofs-of-concept
  • Delivery Schedule

productOps simply dealt with every complexity we threw at them. I never had to worry about it – they just got it done the way we wanted.

Bernie Davis, Director, Business Development, Condé Nast


When we say, "It's not about the code," we mean that while quality of code is tremendously important, it only matters if the final deliverable works as it should and meets client goals. While the needs of the project determine the tools used and the form of the finished product, we employ certain core principles regardless of the technology or the project. These are the result of years of experience and a relentless focus on delivery.

Build it Now

Surprises in software development are seldom a good thing. We employ agile methods that help us avoid surprises. By producing working code early and exposing it to clients throughout the development cycle, we can make corrections or implement changes more flexibly.

Build for Services

We look at every project through the lens of APIs. Application Programming Interfaces allow functionality to be passed from one internal or external application to another seamlessly, rapidly, and securely. Our deep experience building highly-scalable API tools gives our clients access to the same technology used by the largest network providers in the world.

Built for Deploy

Declaring a software product ready for release before it has been tested in the production environment is asking for trouble. We don't like trouble, so we build, test, and deploy from the same cloud-hosted environment. This gives us more time to identify and address the details before product launch.

Included in this phase

  • Developed and Deployed Solution
  • Training
  • Documentation
  • Support Plan

Monitoring & Analytics

While this phase often starts during delivery, the monitoring and analytics phase is critical to the success of any project. We work with our clients to determine KPIs. Using measuring tools, reports, analytics, software and monitoring infrastructure we gather feedback to assure we've exceeded expectations.

This phase is your assurance of sustained success, as we continuously optimize and adjust strategies based on solid data. Get ready to witness the tangible impact of your decisions and enjoy the peace of mind that comes from knowing your project is not just complete but is continually evolving and improving with productOps.

Included in this phase

  • Performance Monitoring
  • Data Visualization
  • Reporting & Alerts
  • Feedback Loop

Our values - Balancing reliability and innovation

We aim to remain at the cutting edge of evolving trends and technologies. While the newest innovations may capture attention, our focus is on providing our clients with the most dependable and optimal solutions.

  • Meticulous
    We pride ourselves on a meticulous approach, rigorously analyzing every detail to ensure optimal solutions tailored to each client's specific needs.
  • Efficient
    productOps is renowned for its efficiency, swiftly delivering data-driven insights and solutions that streamline client operations.
  • Adaptable
    We excel in adaptability, seamlessly evolving our strategies to align with emerging trends and client objectives.
  • Honest
    Anchored in honesty, productOps ensures transparent communication and genuine recommendations in every client interaction.
  • Loyal
    We are deeply committed to loyalty, building lasting relationships and consistently prioritizing the long-term success of its clients.
  • Innovative
    productOps thrives on innovation, continuously balancing cutting-edge technologies and methodologies redefining industry standards with reliability our clients expect.

Tell us about your project

Our office

  • productOps
    110 Cooper Street
    Suite 201
    Santa Cruz, CA 95060